It’s that time of the week when everyone has a mountain of laundry to do and seems to dread being in front of it. It’s a matter of hours, hours, hours that we spend trying to move the iron from side to side and then discovering that the fabric still looks worn out and sometimes even damaged due to the incorrect temperature settings. It makes an ordinary job of dressing up your clothes a time consuming and menial chore that takes hours off your weekend. It’s enough to make anyone wish there was a better, faster, and more effective way to take care of their clothes at home when they lose their hue or when a delicate dress starts to crease at the wrong spot.
What if your weekly wash was something more like having your clothes dry cleaned by a first-class outfit as if it were a personal choice you made? You transform the whole atmosphere of your laundry room with a new attitude and the use of professional level technology. Wrinkle-fighting technology for perfection doesn’t just give wrinkles a flattening; it rejuvenates fabrics, sanitizes fabric to the deepest layers and guards the colors that are treasures. A step toward this new ideal of efficiency is a back-to-the-future look at your wardrobe that means reclaiming your time, building your confidence, and making sure your entire look is as crisp and flawless as the day you bought it.
Modern Solutions For Professional Wardrobe Care
The right tools to improve your wardrobe care can make a huge difference in how you feel about your everyday look. By using systems that include active ironing boards and high pressure, dry steam technology, you remove the guesswork required with the use of the iron. They’re designed to be your best friend when it comes to keeping your home looking stylish and chic while requiring little maintenance, so you can concentrate on your day, not your ironing board.
- Discover how professional technology saves hours of your valuable time weekly.
- Experience the difference of fabric-safe steam that preserves your favorite garments.
- Enjoy the convenience of systems that sanitize and de-crease simultaneously.
- See why high-end engineering is the secret to a perfect, store-bought look.
- Learn to maintain your high-quality fabrics through intelligent and gentle care.

Swiss Excellence With Laurastar Innovations
The brand Laurastar epitomizes the high-end principles of ironing: relentless search for excellence, creativity and sustainability. Since decades Laurastar has been striving for new limits and are combining Swiss precision with user-oriented designs, so that each garment is treated as if it were world class. They love to innovate, so with their equipment you are investing in professional capability right in your home.
Five Essential Systems For Perfection
The initial step in establishing an all-professional laundry is to choose an all-in-one system that suits your requirements for speed, convenience, and fabric protection. From the current collection we’ve selected the very best that suits the modern demands of ironing and each has distinctive characteristics to unlock your wardrobe. These systems can make your life easier and your clothes look trendy, whether you look for connectivity features, compact storage or versatile vertical steaming!
LAURASTAR SMART GERMANIER EDITION

The LAURASTAR SMART GERMANIER EDITION is an extraordinary combination of haute couture and home engineering. It is a system that has been co-created with designer Kévin Germanier and is assembled by hand and uses upcycled parts, a true testimony of excellence and sustainability. It’s a numbered, limited piece, used for a very effective ironing, and it’s a beautiful piece of art with a gorgeous keychain with upcycled Swarovski crystals.
The LAURASTAR SMART GERMANIER EDITION is not only an aesthetically pleasing piece but it is also equipped with all of the latest in the brand’s advanced technologies. It works with automatic steam, features smart connectivity for maintenance notifications and has strong DMS steam to kill bacteria—it’s the best steamers for those who do not want to settle for something less than the best. It makes the task of ironing a luxurious experience, keeping your fabric and the environment in mind.
- Exquisite design featuring upcycled parts and Swarovski crystals.
- Includes SenSteam technology for automatic, effortless steam dosage.
- Connected system provides helpful maintenance alerts via mobile app.
Own this exclusive masterpiece for your home today!
LAURASTAR SMART U

The LAURASTAR SMART U is the ultimate in modern ironing technology for those who want the results of dry-cleaning without the need to get out of your house. This system contains all the new innovations such as an active table with blower and vacuum functions to stop creasing so that any garment you handle will be ready to go out looking perfectly clean and pressed – and you will give no effort to that!
The LAURASTAR SMART U unlocks a connected experience, taking you on every journey of the process. Not only is it very efficient, but it also sanitizes textiles with powerful steam, eliminating allergens, and is very easy to store making it an ideal companion for a busy home with a good sense of style and speed.
- Most advanced model with full intelligent integration and automation.
- Equipped with an active table for perfect, crease-free results.
- App connectivity offers expert user guidance and routine alerts.
Experience the pinnacle of ironing technology right now!
LAURASTAR S PURE XTRA

The LAURASTAR S PURE XTRA is the perfect choice for those who want to focus on high-end ironing essentials without any unnecessary complexities. This system delivers professional-grade performance, utilizing a 3D soleplate and an active table that works in harmony to smooth out even the most stubborn fabrics. It is an ideal investment for anyone looking to achieve impeccable results quickly and consistently.
Designed for longevity and efficiency, the LAURASTAR S PURE XTRA focuses on the power of DMS steam to sanitize your clothes while you press them. It is ready for use in just three minutes, easy to move, and features a trendy color design that looks great in any home, making it a reliable partner for your daily garment care routine.
- Professional-grade performance focused on high-end, reliable results.
- 3D soleplate and active table prevent unwanted garment creases.
- Powerful steam sanitization eliminates viruses, bacteria, and dust mites.
Upgrade your routine with this professional-quality system!
LAURASTAR GO

The LAURASTAR GO is the perfect entry-level all-in-one system for those who want to experience the brand’s legendary quality without the need for advanced digital connectivity. It combines a highly effective active table with a powerful steam generator to ensure that your ironing is always efficient and easy. It is an ideal way to step up your game and start enjoying the benefits of professional garment care.
With the LAURASTAR GO, you get the essential technologies needed for impeccable results. It includes the signature DMS steam for textile disinfection and a blower/suction system to keep your fabrics flat and wrinkle-free. It is easy to store and move, offering a fantastic balance of performance and accessibility for any user beginning their journey with premium ironing systems.
- Perfect entry-level model for high-quality, efficient home ironing.
- Includes an active table with essential blower and suction.
- Proven DMS steam technology sanitizes and protects all fabrics.
Start your journey to perfect laundry today!
LAURASTAR S PURE PLUS

The LAURASTAR S PURE PLUS offers incredible versatility, allowing you to achieve impeccable results both on the board and directly on a hanger. This system is equipped with the core technologies of the S Pure range, including an active table and high-performance steam that respects the colors and materials of your clothing. It is designed to be the ultimate partner for those who need flexibility in how they care for their garments.
By choosing the LAURASTAR S PURE PLUS, you benefit from a special holder that makes quick steaming a breeze. The system is ready in three minutes, is very easy to move, and features a beautiful design that fits perfectly into any modern household. It brings a new level of comfort and professional performance to your daily life, making sure you look your best at all times.
- Highly versatile system for both table and vertical steaming.
- Comes with a special holder for quick and easy steaming.
- Maintains professional-level results with efficient, powerful steam.
Enjoy ultimate flexibility with this versatile system!
Transforming Your Routine With Better Technology
Investing in your wardrobe maintenance is one of the most effective ways to ensure your clothing lasts longer and always looks its best. By utilizing the advanced features found in Laurastar all-in-one systems, you move past the frustrations of traditional ironing and into a world of speed, precision, and hygiene. These models are not just household appliances; they are tools that respect your time and your textiles, helping you maintain a polished appearance without the stress.
We encourage you to explore the full range of Laurastar products to find the perfect match for your household size and garment care needs. From the exclusive Germanier edition to the versatile S Pure Plus, there is a solution that will make a massive difference in your daily life. Visit Laurastar online and take the first step toward a perfectly cared-for wardrobe that you can be proud of every single day.
